Technology & Database Resources
A Stronger Database = A Stronger Donor Base (PDF)
by Amber Marks, do good Consulting
Whether you refer to your Access database of donor information as simply your ‘mailing list’ or you have specialized development software for ‘constituent relationship management’, the records you keep provide the lifeline between you and your donors. Read more about why investing the proper time and effort in maintaining whatever system you use for donor records management is an investment worth making.
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